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The Heights

The News Site of Boston College

The Heights

The News Site of Boston College

The Heights

CSOM Professors Publish Study On Online Consumerism

Mujtaba Syed January 23, 2014
By: Mujtaba Syed

Carroll School of Management professors James Gips and Stevan Adam Brasel have found that the use of touchscreen interfaces makes consumers subconsciously feel as if they own products, thereby making them more likely to purchase items.


Advisor Evaluation System Will Launch This Semester

Julie Orenstein February 28, 2013
By: Julie Orenstein

This spring, Boston College students will have the ability to assess their academic advisors through an online evaluation system as part of the University's efforts to renew its focus on academic advising.


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